Tuesday, September 2, 2008

Simon Says... Err, Google Says, Chrome!

Just a while ago Google released their browser, Chrome, to the public (striking resemblance to the game). Currently, this open source browser is available for Windows only. After using it for a little bit, my first impression is that the interface is very clean and simple. I wonder if Google will outdo Mozilla in the browser war.

Here are a couple cool features:

-Tabbed browsing where each tab gets its own process, leading to faster and more stable browsing. If one tab crashes, the whole browser doesn’t go down with it

-An “incognito” mode that lets you browse the web in complete privacy because it doesn’t record any of your activity

I am particularly interested in the incognito mode, if this becomes a very successful browser and this feature is popular amongst the users, what will happen to online marketers who drop cookies and track user's activity? Gone out the window are metrics for conversions, impressions, clicks, etc. This may well be a new change in technology that shoppers have been looking for, the ability to browse with privacy. It is still too early to tell though, we shall see what's to come. Give it a download and check it out for yourself!

There is also a comic book created to display key engineering decisions for this new technology. Pretty cool stuff. Here is a screenshot of the first page

Source: Crunchbase

1 comment:

JHsu said...

used it for a little bit and so far loving it! it's very minimal and to the point. the interface is beautiful.